Podcast Editor & Content Strategist (3 roles)

The ambition is to create one of the most commercially impactful, culturally relevant, and highly consumed interview platforms globally across YouTube, Spotify, TikTok and Instagram for both long form and short form content ecosystems.

We are not looking for someone who simply edits videos.

We are looking for long-term builders, not transactional editors.

We are looking for a storyteller, strategist, operator, systems thinker and performance-driven media editor.

Someone who understands how modern media works psychologically, commercially, and algorithmically.

This role requires someone who can think beyond editing

audience retention
click psychology
narrative structure
emotional pacing
platform behaviour
content scalability
social distribution
viral mechanics
analytics interpretation
AI-powered workflows
This is for someone obsessed with: “What makes people click, stay, share, binge, and come back?”

What You Will Own

You will support the full content lifecycle

long-form podcast production

retention optimisation

short-form distribution

hook extraction

clip strategy

packaging support

storytelling flow

audience engagement mechanics

content repurposing systems

You are expected to think like a media operator, not a freelancer waiting for instructions every hour.

Requirements

Core Responsibilities

1. Long-Form Podcast Editing

You will

• clean and structure podcast recordings
• remove dead space, fillers, weak tangents, interruptions, technical issues, and low-retention moments
• tighten pacing while preserving authenticity
• restructure conversations for stronger narrative progression
• optimise openings for retention
• identify emotional peaks, conflict, tension, vulnerability, insight, and momentum

You must understand

retention curves

watch-time psychology

pacing fatigue

drop-off behaviour

conversational energy

emotional sequencing

audience attention span patterns

Good editing in this role should feel invisible but highly intentional.

1. Storytelling & Retention Strategy

This role is heavily focused on story structure.

You should know how to

• create stronger hooks
• improve the first 30–90 seconds
• build curiosity gaps
• maintain conversational tension
• improve flow between topics
• identify moments that trigger comments, saves, shares, and rewatches
• shape episodes into more addictive viewing experiences

You must understand

why audiences leave videos

why audiences binge-watch

what creates emotional investment

what creates virality

what creates trust and authority

We are not looking for random flashy edits.

We are looking for strategic storytelling.

1. Short-Form & Viral Clip Strategy

For every episode, you will

• identify high-performing moments
• produce 10–20 short-form clips

create

• teaser cuts
• viral hooks
• “best moments”
• controversial/opinion cuts
• emotional moments
• educational snippets
• montage trailers
• compilation assets

You should understand

TikTok pacing

Shorts pacing

Instagram Reels behaviour

hook velocity

retention loops

replay triggers

caption psychology

Short-form is not an afterthought in this role.

It is a major growth engine.

1. Packaging, CTR & Platform Thinking

You must deeply understand that

• thumbnails matter
• titles matter
• framing matters
• emotional positioning matters
• visual hierarchy matters

You should be capable of

proposing multiple thumbnail directions

suggesting title angles

identifying strongest click-driving moments

understanding why certain videos outperform others

You do not need to be a full-time thumbnail designer, but you must understand packaging strategy.

1. Analytics & Performance Understanding

You are expected to understand platform analytics across

YouTube

Spotify

TikTok

Instagram

You should know how to interpret

CTR

watch time

audience retention

drop-off points

engagement rates

replay behaviour

shares

saves

impressions

viewer psychology

You should be capable of learning from data and improving future edits accordingly.

This role is performance-driven, not just task-driven.

1. AI & Workflow Optimisation

We expect modern workflows.

You should be comfortable using AI tools to improve

editing speed

subtitle generation

clip extraction

ideation

workflow automation

research

content repurposing

productivity

We value people who leverage technology intelligently instead of doing everything manually.

1. Operational Excellence

You are expected to

work independently

solve problems proactively

communicate clearly

maintain organised file structures

create checklists and error logs

improve systems over time

minimise revision cycles

maintain consistency across all outputs

This is not a role for someone who constantly waits to be told every next step.

We value ownership mentality.

Deliverables Per Episode

Long Form

• 1 x full-length 4K uncut episode
• 1 x optimised long-form version

Short Form

• ~20 short-form clips
• teaser edits
• trailer cuts
• best moments compilations
• montage assets

Additional Support

• thumbnail direction ideas
• title suggestions
• clip recommendations
• standout timestamp identification

Technical Standards

You must ensure

clean and balanced audio

professional export quality

stable framing

organised project files

accurate syncing

consistency across episodes

platform-ready formatting

You should be highly detail-oriented. Small mistakes matter.

Ideal Candidate

You are likely a fit if you

• think commercially, not just creatively
• are obsessed with audience behaviour
• study successful podcasts and creators
• understand modern media ecosystems
• move fast without sacrificing quality
• can execute independently
• take initiative naturally
• care about performance metrics
• understand both storytelling and systems
• are hungry to build something globally significant

You probably consume and study content from creators/platforms like

• long-form interview podcasts
• creator-led media brands
• high-retention YouTube channels
• modern social-first media ecosystems

This Role Is NOT For Someone Who

• only enjoys cinematic editing
• needs constant supervision
• dislikes feedback
• edits slowly
• ignores analytics
• lacks urgency
• focuses only on aesthetics
• cannot handle fast-paced media workflows

Tools

Professional editing software required

DaVinci Resolve PRO/ Premiere Pro

Final Cut Pro

CapCut

or equivalent

Additional expectations

• strong workstation/device
• reliable internet
• ability to manage 4K workflows
• familiarity with AI-assisted tools

What Success Looks Like

Success means

episodes require minimal revisions

storytelling quality improves over time

retention improves consistently

clips perform across platforms

workflow becomes faster and smarter

strong moments are proactively identified

packaging quality improves

audience engagement grows

content becomes increasingly binge-worthy and shareable

The goal is not simply to “edit podcasts.”

The goal is to help build a globally competitive media brand.

Benefits

Remote working

Freelance / Fractional

Long-term opportunity

Per-project or monthly structure depending on fit

At Substance, we’re all about action, not just talk. If your profile aligns with what we need, you’ll hear from us within 1-2 weeks. If not, no fluff—just know we value your interest and will keep you in mind for future roles where your skills can make an impact. We focus on real connections and meaningful matches, so when the right opportunity comes, we’ll be ready to make it happen.

Getsubstance.co Pte. Ltd. | EA License No: 24C2398

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