Channel Sales Manager (IT & Audio Accessories)

• Channel Sales Manager (IT & Audio Accessories)
• Job Title – Channel Sales Manager (IT & Audio Accessories)

Location: Dubai, UAE

About the Role

We are seeking a results-driven Channel Sales Manager to develop and expand the distribution network for IT and audio accessories. This role involves managing channel partners, driving sales growth, and executing strategic initiatives to strengthen market presence and maximize revenue across retail and distribution channels.

Key Responsibilities

Channel Strategy & Development

Develop and implement channel sales strategies aligned with business objectives.

Identify, onboard, and manage distributors, resellers, and retail partners.

Expand market reach through new channel partnerships and territories.

Strengthen relationships with key partners to drive long-term growth.

Sales Performance & Revenue Growth

Drive sales targets through channel partners and ensure consistent achievement.

Monitor partner performance and implement corrective actions when required.

Develop incentive programs and promotions to boost sales.

Forecast sales and manage pipeline across all channels.

Partner Management & Enablement

Build strong relationships with distributors and key accounts.

Provide training and support to partners on products and sales strategies.

Ensure partners are equipped with the necessary tools and marketing materials.

Conduct regular business reviews and performance evaluations.

Market Intelligence & Competitive Analysis

Analyze market trends, competitor activities, and pricing strategies.

Identify opportunities for growth and product positioning.

Provide feedback to internal teams on market demand and customer preferences.

Support product launches and go-to-market strategies.

Sales Operations & Coordination

Collaborate with marketing teams for campaigns and promotions.

Ensure effective stock management and availability across channels.

Monitor order processing, delivery, and partner satisfaction.

Maintain accurate sales reports, forecasts, and CRM data.

Key Account Management

Manage relationships with key retail chains and large distributors.

Negotiate commercial terms, pricing, and agreements.

Drive visibility and placement of products across retail outlets.

Ensure alignment with partner business goals and expectations.

Compliance & Governance

Ensure adherence to company policies and channel guidelines.

Maintain proper documentation of agreements and transactions.

Ensure compliance with local regulations and industry standards.

Qualifications & Experience

Bachelor's degree in Business Administration, Marketing, or a related field.

6–10 years of experience in channel sales, preferably in IT or consumer electronics.

Proven track record in managing distributors and achieving sales targets.

Experience in the Middle East market is preferred.

Key Skills & Competencies

Strong sales and negotiation skills

Excellent partner and relationship management abilities

Strategic thinking and business development skills

Strong analytical and forecasting capabilities

Effective communication and presentation skills

Ability to manage multiple partners and territories

What We Offer

Competitive salary with performance-based incentives

Opportunity to work with a recognized global brand

Dynamic and growth-oriented work environment

Career advancement and professional development opportunities

Apply now!