Marketing Coordinator

Working Hours: U.S. Business Hours (PST Required)

About the Role

We’re hiring a highly organized and execution-driven Marketing Coordinator to support day-to-day executive operations, marketing execution, content coordination, and program administration.

This is a hands-on, multi-functional role for someone who thrives in structured yet entrepreneurial environments, pays close attention to detail, and takes ownership of follow-through across executive support and marketing systems.

This role is not strategic marketing leadership — it is about consistent execution, organized implementation, and ensuring that marketing, content, communication, and administrative workflows run smoothly and correctly the first time.

What You’ll Own

Core Executive & Operational Support

Support day-to-day administrative coordination.

Manage calendar organization, scheduling, and communication workflows.

Maintain structured project tracking sheets and ensure task follow-through.

Proactively identify gaps in workflows and flag inefficiencies.

Marketing Execution & Social Media Management

Create, design, schedule, and publish content across LinkedIn, Facebook, Instagram, and community groups.

Manage engagement, direct messaging, and community interaction.

Track engagement metrics and maintain organized performance reporting.

Assist in monitoring and setting up advertising campaigns for programs and events.

Content Creation & Program Materials

Edit and produce short-form video content and graphics aligned with brand messaging.

Format and organize program documents (scripts, guides, workbooks, cheat sheets).

Maintain consistency in branding and content presentation across platforms.

Email Marketing & CRM Management

Build and manage email workflows using GoHighLevel.

Execute outreach campaigns and follow-ups for prospects and participants.

Maintain clean CRM records and accurate pipeline tracking.

Program & Membership Administration

Organize digital program materials and manage updates.

Track member progress and support participant communication.

Troubleshoot minor technical issues within online platforms.

Research, Lead Generation & Digital Support

Conduct research to build Ideal Client Profiles and prospect lists.

Support lead generation initiatives and outreach campaigns.

Assist with minor website updates and account setups.

Compile reports and findings to support decision-making.

Communication & Administrative Coordination

Maintain clear, professional written communication.

Organize inbox management and prioritize urgent matters appropriately.

Ensure documentation and shared files remain structured and accessible.

Must-Have Experience & Skills

Proven experience in executive assistance, marketing coordination, or digital operations support.

Experience supporting founders, coaches, or entrepreneurial businesses is preferred.

High proficiency in Google Workspace (Docs, Sheets, Drive, Calendar).

Experience using GoHighLevel CRM or similar marketing automation platforms.

Proficiency in Canva and video editing tools (Veed, OpusClips, or similar).

Strong understanding of LinkedIn, Facebook, and Instagram.

Strong written English communication skills.

Highly organized with strong multitasking ability in fast-moving environments.

Self-motivated and capable of working independently with minimal supervision.

High attention to detail with strong execution discipline.

Key Metrics for Success

Consistent and timely social media content execution.

Clean, organized, and up-to-date CRM and email workflows.

High engagement and responsive community management.

No missed follow-ups in lead or participant communication.

Well-organized program materials and digital assets.

Strong leadership confidence in operational reliability and support.

Interview Process

Initial Screening Call

Marketing & Systems-Focused Interview

Practical Task (Content or Workflow Exercise)

Final Interview

Internal Review & Approval

Offer & Onboarding

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