Thailand Head of Commercial/Country Lead

About the Company

• Leading Chinese digital video and content platform
• Strong intellectual property across drama, variety shows, and short-form content.
• Recognized as a top player in its category domestically.
• Rapid international expansion, with the global app available in 100+ markets and supporting multiple languages.
• Southeast Asia, especially Thailand, is a key growth market as the company scales local partnerships and content strategy.

The Opportunity

• Seeking a Thailand-based Partnerships / Commercial Lead to drive local market expansion.
• Focus on building and executing partnerships across the Thai media ecosystem, including broadcasters, telecom operators, and content production partners.
• Key role in bringing premium international content into the Thai market.
• Act as a bridge between Thailand and regional/HQ teams.

Key Responsibilities

• Drive business development and partnerships across Thailand, focusing on:
• Broadcasters / TV networks
• Telecom operators
• Content studios and production houses
• Lead and execute:
• Content licensing and distribution deals
• Co-production and joint content initiatives
• IP partnerships and commercialization opportunities
• Build and manage relationships with key local partners, ensuring long-term collaboration and revenue growth.
• Develop and execute local market strategies aligned with regional/HQ objectives.
• Work closely with internal teams (content, operations, product, and tech) to ensure smooth execution of partnerships and projects.
• Support the development of the company’s local presence and operations in Thailand.

Requirements

• Minimum 5–10 years of experience in business development, partnerships, or commercial roles within:
• Media / entertainment
• OTT / streaming platforms
• Telecom / digital platforms
• Content production or distribution
• Strong understanding of the Thailand media and content ecosystem.
• Existing network across broadcasters, telcos, or content partners is highly preferred.
• Experience in content licensing, distribution, or partnerships is a strong advantage.
• Ability to work in a cross-border environment, collaborating with regional and China-based teams.
• Fluency in English and Chinese (Mandarin) is a must; Thai language capability is a plus.
• Entrepreneurial mindset, hands-on, and comfortable operating in a fast-growing environment.

Why This Role

• Be part of a high-growth international expansion for a leading content platform.
• Opportunity to work on high-impact partnerships across Thailand’s media ecosystem.
• Exposure to both local execution and regional/HQ strategy.
• Strong growth potential as the business scales in Southeast Asia.
• Due to volume of applicants, only shortlisted candidates will be contacted

• EA Licence No.: 25S3232
• EA Personnel No.: R1874604

EA Personnel Name: Kenneth Ho

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