Field Marketing Executive

Hire Digital is looking for a Field Marketing Executive, SEA (Contract) role. This opportunity supports a fast-growing global fintech company helping businesses manage cross-border payments, financial operations, and global expansion.

You will play a key role in executing regional field marketing programs, events, and demand generation initiatives across Southeast Asia, working closely with Marketing and Sales stakeholders.

Employment Type

This is an initial 12-month full-time contract, with potential for extension or conversion to the client’s headcount, based on performance and business needs.

Requirements

Responsibilities

Event Marketing & Execution

Support delivery of the SEA regional marketing calendar including conferences, roundtables, webinars, and partner events.

Coordinate event timelines, logistics, registrations, production, and on-site execution.

Ensure a high-quality attendee experience across all touchpoints.

Vendor & Logistics Management

Source venues and suppliers for regional events.

Manage external vendors, including production agencies, printers, caterers, and event partners.

Coordinate shipment of booth assets, merchandise, and event materials.

Campaign Coordination

Support promotional campaigns through email invites, social posts, landing pages, and sales enablement assets.

Coordinate internal stakeholders to maximise attendance and engagement.

Lead Management & Operations

Own post-event lead processing and ensure clean data upload into Salesforce.

Coordinate timely lead handover to SDR and Sales teams.

Maintain strong CRM hygiene and reporting accuracy.

Sales & Internal Alignment

Work closely with Sales, SDR, Product Marketing, and regional stakeholders.

Provide event context, attendee insights, and follow-up support.

Performance Reporting

Track core KPIs including registrations, attendance, MQLs, SQLs, and pipeline influenced.

Support ROI reporting across regional field marketing initiatives.

Requirements

2–3 years of experience in field marketing, events marketing, campaign execution, or demand generation.

Experience in B2B, SaaS, fintech, or fast-paced commercial environments preferred.

Strong project management skills with ability to manage multiple deadlines simultaneously.

Experience using Salesforce and marketing automation tools such as Marketo, HubSpot, or similar platforms.

Excellent written and spoken English.

NICE-TO-HAVE QUALIFICATIONS

Experience working in a high-growth startup, scale-up, or fast-paced tech environment.

Exposure to regional marketing campaigns across Southeast Asia.

Additional Southeast Asian language skills such as Mandarin, Bahasa Indonesia, Thai, or Vietnamese.

Prior experience supporting conferences, trade shows, or partner events.

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