Events & Field Marketing Associate

A Fintech Client is looking for an Events & Field Marketing Associate. You will support the planning and execution of regional marketing initiatives that build brand awareness and generate a sales pipeline. You will work closely with the Field Marketing Manager and cross-functional teams, including Sales, Partnerships, and Product Marketing, to deliver high-quality events and campaigns across Southeast Asia.

This role is ideal for someone who is organised, proactive, and excited about hands-on marketing execution.

Employment Type

This is an initial 12-month full-time contract, with potential for extension or conversion to the client’s headcount, based on performance and business needs.

Requirements

Responsibilities

Events & Field Marketing

Support end-to-end execution of conferences, roundtables, webinars, partner events, and networking sessions.

Assist with event planning, registration management, attendee communications, and on-site coordination.

Ensure a smooth and professional experience for attendees and stakeholders.

Campaign Support

Coordinate promotional activities including email invitations, landing pages, social media, and sales assets.

Help drive registrations, attendance, and engagement for marketing programs.

Vendor & Logistics Management

Coordinate venues, suppliers, production vendors, merchandise, and shipment of event materials.

Track timelines and ensure deliverables are completed on schedule.

Lead Management & Reporting

Manage post-event lead uploads and CRM data hygiene in Salesforce.

Support lead handover to SDR and Sales teams.

Assist with KPI reporting including registrations, attendance, leads, and pipeline contribution.

Stakeholder Coordination

Work closely with internal regional teams and external partners.

Support alignment between Marketing, Sales, and Partnerships functions.

Requirements

2–3 years of experience in field marketing, events marketing, campaign execution, or demand generation.

Experience in B2B, SaaS, fintech, or fast-paced commercial environments preferred.

Strong project management skills with the ability to manage multiple deadlines simultaneously.

Experience using Salesforce and marketing automation tools such as Marketo, HubSpot, or similar platforms.

Excellent written and spoken English.

NICE-TO-HAVE QUALIFICATIONS

Experience working in a high-growth startup, scale-up, or fast-paced tech environment.

Exposure to regional marketing campaigns across Southeast Asia.

Additional Southeast Asian language skills such as Mandarin, Bahasa Indonesia, Thai, or Vietnamese.

Prior experience supporting conferences, trade shows, or partner events.

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