P-CPT-0009 IT Regular (SEO) - For Pooling Purposes

Job OpeningsP-CPT-0009 IT Regular (SEO) - For Pooling Purposes

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About the Search Engine Optimization (SEO) Specialist position

We are looking for an SEO/SEM expert to manage all activities in the areas of search engine optimization and marketing.

The SEO Specialist is responsible for managing all SEO activities including but not limited to: content strategy, link building, and keyword strategy. This skilled management is what we need in order to increase rankings on all major search networks. Your charge will also be the management of all SEM campaigns on Google, Yahoo, and Bing in order to maximize ROI.

Search Engine Optimization (SEO) Specialist responsibilities are

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Track, report, and analyze website analytics and PPC initiatives and campaigns

Carefully manage budgets for campaigns, remaining on budget with the ability to estimate monthly costs as well as remedy any discrepancy that may arise.

Optimize copy and landing pages for search engine marketing

Continually perform keyword discovery, expansion, and optimization

Research and implement search engine optimization recommendations

Research and analyze competitor advertising links

Conceptualize and execute link-building strategy

Ensure newly developed code meets SEO best practices by working with the development team

Drive SEO in content creation and programming by collaborating with editorial and marketing teams

Search for opportunities to optimize website architecture, content, linking, and other factors in the interest of improving SEO positions for target keywords.

Search Engine Optimization (SEO) Specialist requirements are

Proven SEO experience

Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

Sound comprehension of performance marketing, conversion, and online customer acquisition

In-depth experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Experience using, reading, and understanding bid management tools such as Click Equations, Marin, Kenshoo, and Search Ignite

Experience with A/B and multivariate experiments

Working knowledge of HTML, CSS, and JavaScript development and constraints

Knowledge of ranking factors and search engine algorithms

Continually current on the latest trends and best practices in SEO and SEM

BS/MS degree in a quantitative, test-driven field

Want to work with this amazing client? Apply now and join 20four7VA! Join the remote world, today.

What we offer

Competitive rates

Weekly payments

Various open roles are available

Free training and upskilling

Constant support and guidance from managers and mentors

Clear schedules and guidelines

A vibrant community always ready to support you

And more!