Manager, Paid Search

Death is our only foe.

Blueprint was founded by Bryan Johnson, who has the world’s best comprehensive biomarkers. He is quantitatively the healthiest person on the planet.

Blueprint is methodically built on science. Bryan freely shares his protocol, learnings and data with everyone to use. Blueprint has also developed a family of nutritional products to make the benefits of the Blueprint protocol affordable and available to all.

We’re a small, tight-knit team working to clean up the global food supply, provide healthy food to everyone, and build Don’t Die into the most influential ideology in the world. We move quickly, work efficiently, and enjoy an environment defined by competence.

We’re looking for a highly analytical, results-driven Paid Search Manager to own and scale our paid search acquisition efforts. This role is ideal for someone with deep hands-on experience driving growth for DTC and/or subscription-based businesses and who understands how paid search fits into a broader performance and growth marketing strategy.

You will be responsible for strategy, execution, optimization, and performance reporting across paid search channels, with a focus on efficient customer acquisition, subscription growth, and continuous experimentation.

Requirements

Position Responsibilities

• Own paid search strategy and day-to-day execution across platforms including Google Ads, Microsoft/Bing Ads, and emerging search opportunities
• Manage full-funnel paid search campaigns (brand, non-brand, competitor, shopping, and retargeting) to drive customer acquisition and subscription growth
• Conduct ongoing keyword research, query mining, and account structuring to improve efficiency and scalability
• Optimize toward core growth metrics such as CAC, ROAS and LTV
• Develop and execute testing roadmaps across bidding strategies, match types, ad copy, landing pages, and feed optimizations
• Own forecasting, budgeting, and pacing of paid search spend to ensure efficient growth
• Monitor and adapt to platform updates (e.g., automation, Performance Max, attribution changes) and industry best practices
• Analyze performance data and translate insights into clear recommendations for stakeholders and leadership

Basic Qualifications/skills

• 3–5+ years of experience managing paid search programs, preferably for DTC and/or subscription-based businesses
• Proven track record of scaling paid search while maintaining or improving efficiency
• Strong understanding of growth marketing principles, experimentation, and performance measurement
• Deep expertise in Google Ads, including search, shopping, and Performance Max campaigns
• Strong analytical skills and comfort working with dashboards, attribution models, and testing frameworks
• Ability to operate independently in a fast-paced, performance-driven environment

Benefits

Salary Range: $135-160k + equity + benefits